Data monetization is presently at an early stage of adoption, it has been made an important part of the strategy in many high-performing and fast-growing companies, especially from retail, services, automotive, finance, and banking sectors. With the rising number of autonomous vehicles on roads, a massive amount of data is being generated due to the growing count of sensors connecting these vehicles to each other and to external infrastructures providing information on geolocation, vehicle performance, driver behavior, biometrics along with other data, from these central intelligence-driven machines. This car-generated data has the potential of being turned into valuable products and services by the evolving automotive ecosystem. The collection of automotive-generated data has been paced at a reasonable rate, yet the monetization of this automotive data is still in its nascent stage. The growth of the overall revenue pool from car data monetization at a global scale comes from the...